«device news» monitors the map of mobile market sales during January 2022

Sales of the mobile market in Egypt declined by 12%, to reach one million and 196 thousand devices during the month of January, compared to one million and 360 thousand units in the corresponding period of the previous year.

device news monitored the map of mobile phone sales in Egypt during the month of January. This is based on the report issued by the marketing research institution «GFK».

Cairo tops sales of Samsung phones in January

“Cairo” topped the list of geographical areas selling “Samsung” phones in Egypt, accounting for 42% of the market share, out of its total sales, which amounted to about 386,000 devices during the month of January.

According to the report issued by the Marketing Research Corporation “GFK”, “Delta” came in second place, recording a market share of 24%, followed by “Cities of Upper Egypt” in third place with a share of 16%.

And “Alexandria” ranked fourth, after grabbing a market share of 12% of the total sales of Samsung phones in Egypt during the month of January.

“Canal Cities” was ranked fifth in the list of geographical areas selling “Samsung” phones in Egypt, with a market share of 6% of its total sales during that period.

It is noteworthy that the Korean brand “Samsung” topped the list of the best-selling brands of mobile phones in Egypt, accounting for a market share of 32.3% of the sector’s total sales, which amounted to about one million and 196 thousand devices during the month of January.

OPPO markets 44% of its sales in Cairo

“Cairo” acquired the largest market share of the sales of “Oppo” phones in Egypt by 44%, out of its total sales, which amounted to about 310 thousand devices during the month of January.

“Delta” came in second place in the list of geographical areas selling “OPPO” phones, recording a market share of 30%, followed by “Cities of Upper Egypt” in third place with a share of 12%.

“Alexandria” ranked fourth, with a market share of 9%, followed by “Canal Cities” in the fifth place, with a share of 5% of the total sales of the Chinese manufacturer “Oppo” in Egypt.

It is noteworthy that the Chinese brand “OPPO” ranked second in the list of the best-selling brands of mobile phones in Egypt, accounting for a market share of 25.9% of the sector’s total sales, which amounted to about one million and 196 thousand devices during the month of January of last.

Geographical distribution of Redmi phones in Egypt

“Cairo” topped the top selling geographical areas for “Redmi” phones in Egypt, taking a market share of 38% of its total sales, which amounted to about 135 thousand devices during the month of last January.

According to the report issued by the Marketing Research Corporation “DFK”, “Delta” came in second place, recording a market share of 32%, followed by “Cities of Upper Egypt” in third place with a share of 15%.

And “Alexandria” came in fourth place with a market share of 9%, followed by “Canal Cities” in fifth place with a share of 6% of the total sales of “Redmi” phones in Egypt.

It is noteworthy that the Chinese brand “Redmi” ranked third in the list of best-selling brands of mobile phones in Egypt, accounting for an 11.3% market share of the sector’s total sales, which amounted to about one million and 196 thousand devices last January.

Realme sells 40% of its sales in the Delta

“Delta” topped the list of geographical areas selling “Realme” phones in Egypt, accounting for a 40% market share of its total sales, which amounted to about 118 thousand devices during the month of January.

And “Cairo” ranked second in the list of geographical areas selling “Realme” phones, recording a market share of 38%, followed by “Cities of Upper Egypt” in third place with a share of 14%.

“Alexandria” came in fourth place, after grabbing a market share of 5% of the total sales of the Chinese manufacturer “Realme” during that period.

“Canal Cities” was ranked fifth in the list of the best-selling geographic areas for Realme phones in Egypt, taking a market share of 3% of its total sales.

According to a report issued by the Marketing Research Corporation (DFK), the Realme brand ranked fourth in the list of the best-selling mobile phone brands in Egypt, accounting for a market share of 9.8% of the sector’s total sales, which amounted to about one million and 196 thousand devices during the month of January. Past.

Cairo acquired 35% of the sales of “Infinix” phones during January

“Cairo” topped the list of governorates selling “Infinix” phones in Egypt, after it acquired a 35% market share, out of its total sales of about 86 thousand devices during the month of January.

According to the report issued by the Marketing Research Corporation “DFK”, “Delta” came in second place, recording a market share of 28%, followed by “Cities of Upper Egypt” in third place with a share of 21%.

And “Alexandria” came in fourth place, recording a market share of 10%, followed by “Canal Cities” in fifth place with a share of 6% of the total sales of phones of the Chinese brand “Infinix” in Egypt during that period.

It is noteworthy that “Infinix” was ranked fifth in the list of best-selling brands of mobile phones in Egypt, holding a market share of 7.2% of the sector’s total sales, which amounted to about one million and 196 thousand devices during the month of January.

Cairo grabs 44% of Xiaomi phones sales in Egypt

Cairo grabbed the largest market share of Xiaomi phones sales in Egypt by 45%, out of its total sales of about 9,000 devices last January.

And “Delta” came in second place in the list of geographical regions that sold the most popular phones, “Xiaomi”, with a market share of 28%.

And “Alexandria”, “Upper Egypt” and “Canal Cities” ranked third, fourth and fifth – respectively – with a market share of 9% – for each of them – of the total sales of Xiaomi phones in Egypt during the month of January.

Vivo sells 43% of its sales in Cairo and 29% in the Delta

Cairo dominated the largest market share of Vivo phones sales in Egypt, with 43% of its total sales, which amounted to about 56 thousand devices during the month of January.

“Delta” came in second place in the list of geographical areas selling “Vivo” phones, recording a market share of 29%, followed by “Cities of Upper Egypt” in third place with a share of 15%.

“Alexandria” ranked fourth, with a market share of 9%, followed by “Canal Cities” in fifth place, with a share of 4% of the total sales of “Vivo” in Egypt.

It is noteworthy that the Chinese brand “Vivo” was ranked sixth in the list of best-selling brands of mobile phones, after it acquired a market share of 4.7% of the total sales of the sector, which amounted to about one million and 196 thousand devices during the month of January.

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